Keyword idea generator

Describe a topic or product and this tool uses AI to suggest search phrases in three groups: questions people ask, phrases from people comparing or ready to buy, and specific long-tail terms.

It’s for makers planning pages or a blog who need a starting list. These are ideas, not data: the tool doesn’t have search volumes or competition figures, so confirm the promising ones in a keyword tool before building a page around them.

Free with a ShipScroll account.

How to use the Keyword Idea Generator

  1. Describe your topic specifically. “Invoice software for freelancers” gets better ideas than “invoices”.
  2. Press Get ideas and wait a few seconds.
  3. Pick the phrases your product can genuinely answer, and copy them.
  4. Check search demand for your favourites, in a tool such as Google Search Console or a keyword research tool.

What the three groups are for

GroupWho’s searchingWhat to build
QuestionsSomeone learning about the problemA guide or FAQ answering it directly
Comparing and buyingSomeone choosing a productComparison, alternatives and pricing pages
Long-tail phrasesSomeone with a specific needA focused page or use-case page

Choosing which ideas to pursue

  • Can your product honestly answer it? A page that doesn’t deliver won’t keep the reader.
  • What ranks today? Search the phrase: if the results are all large brands, a smaller, more specific phrase may be more realistic.
  • Does it lead anywhere? Someone comparing tools is closer to signing up than someone looking up a definition.
  • Write for the person. One page can cover several close variants, so you don’t need a page for each.

Example: from topic to page plan

Starting from “invoice software for freelancers”, a question like “how do freelancers invoice international clients” suggests a guide. A comparison phrase suggests a page weighing up your product against the alternatives. A long-tail phrase about recurring invoices could become a use-case page. That’s three pages, each with a clear reader in mind.

Questions

Does this show search volume?

No. These are AI suggestions with no search data behind them, so some may have few searches. Use them to widen your thinking, then check demand in a keyword research tool or your own Search Console data.

Why is the daily limit lower than for other tools?

Each run calls an AI model, which costs more than reading a web page. So AI tools have their own limit of 10 runs a day per person, which resets at midnight UTC.

Can I rely on the ideas being accurate?

Treat them as suggestions. AI can produce phrases that sound plausible but that few people actually search, or details that don’t apply to your product. Your judgement and real search data should make the final call.

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